7879 deliver pure 24karat gold and platinum to their customers, ensuring their purchases become an investment and giving them the ability to sell back their jewellery at any point for the value of the raw metal. We were excited to see what we could create with the vastly experienced team.
Forming a great partnership across the teams, we produced a set of base design components, a type style guide, a digital colour palette and a whole heap of web page designs we translated the base brand style guide into a digital format that could be put in action by the talented development team.
Sach, the co-founder of 7879 is a retail expert, so working with him and their brand partner (Kuba and Friends) we were able to get a great understanding of the target audience for 7879, how they work and how they’re looking to grow and expand their business.